Hospitality
Boutique Luxury Hospitality
Strausberg has worked with Auberge for well over a decade, developing an integrated strategy for an overarching brand that transcends the sum of its individual parts. Grappling with bringing greater synergy to the initial group of seven hotels, the agency answered the challenge by identifying and distilling the fundamental values of the company into the core Auberge difference: one-of-a-kind experiences that capture the soul of each destination. The agency is now marketing two new luxury Auberge villa developments in Mexico – Susurros del Corazón and Chileno Bay, as well as two resorts – Auberge du Soleil and L'Auberge de Sedona.
Scope of Work: