Palm Springs, CA
La Quinta Resort & Club is an iconic, luxury retreat in the Palm Springs area, offering a uniquely rich history and authenticity, a lush and immersive setting, and unmatched amenities. As the property’s Agency-of-Record since 2014, Strausberg has successfully overhauled the brand and expanded its client base through a full portfolio of branding and marketing services.
Most recently, we developed and launched a new marketing campaign, “Stay Original”, that directly addressed the quest for greater authenticity and originality among today’s luxury travelers. The campaign intentionally offers dual meanings – leveraging La Quinta's unique legacy while reinforcing the property's distinctive and unrivaled guest experience.
Scope of Work:
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